Obama’s social online fan club

Today’s FT carries a story on Barack Obama’s social media following – in particular, the fastest-growing group ever to emerge on Facebook: "Barack Obama (One Million Strong for Barack)". You can see the group here (Facebook membership required) and the story is on the front page on FT.com right now:

Mr Obama’s recruits there will pale in comparison with his virtual
support group of devotees who have signed up to his cause on Facebook,
the social networking site that has spread like wildfire among
college-going youth since 2003.

In
the three weeks since Mr Obama created his exploratory presidential
committee on January 16, a spontaneous online community group on
Facebook “Barack Obama (One Million Strong for Barack)” has enlisted
244,225 members.

That makes it not only the fastest-growing
Facebook group but also perhaps the most instantaneous creation of a
political community of supporters for any presidential candidate.

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